Client Background
Diana Kirkpatrick is a retired-chemist-turned-jeweler based in Santa Fe, New Mexico, a city known for its arts community. Her website helps her sell handcrafted jewelry, so it needs to look as considered as the pieces themselves. She wanted a professional, clean online presence that matched her physical presence, and a site that could be kept current without time-consuming, expensive technical work.
Project Scope
- New theme and full visual refresh: replaced the outdated theme with a cleaner, more modern design across the site
- Header redesign: rebuilt the header to match the new theme, improving consistency and making navigation clearer
- Footer redesign: updated the footer to align with the new look and give visitors a more streamlined way to move around the site
- Modernized social media icons and sharing: refreshed icons and share buttons throughout the site so visitors can easily pass her work along
- Easier technical upkeep: moved the site onto a current theme, so future upgrades no longer carry the cost and effort of the old setup
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